Executive Programme
Building and Managing Corporate Reputation
Date:
Time:
Venue:
Attendance:
Overview
This comprehensive one-day intensive workshop at The Commonwealth Institute of Advanced and Professional Studies (CIAPS), titled “Building and Managing Corporate Reputation,” is specifically designed to equip professionals, senior executives, entrepreneurs, and communication teams with a thorough understanding, relevant tools, and strategic approaches needed to effectively establish, safeguard, and continually improve the reputation of their organisations.
The workshop provides both strategic frameworks and practical tools for identifying risks, shaping public perception, and managing crisis situations that could affect corporate reputation. It also explores how to influence others in managing their organisation’s image and reputation.
Learning Outcome
This highly interactive workshop will include:
- Interactive Sessions with Industry Experts
- Case Studies and Group Projects
- Simulations and Scenario Planning
- CIAPS Certificate of Professional Training
- Networking Opportunities with Peers and Industry Leaders
Who is this programme for?
The programme is ideal for:
- Corporate Communications and PR Officers
- Business Owners and Entrepreneurs
- Executives and Brand Managers
- Government and Non-profit Spokespersons
- HR and Strategy Professionals
- Anyone responsible for the organisation’s external or internal image.
Registration Fee
-
Per Delegate
Programme Fee
£225
Per Delegate
The cost of the programme per delegate is £225
Discount available for group booking
Other details
Workshop Highlights
Participants will gain deep, practical insights into:
- Fundamentals of Corporate Reputation and Image
- Stakeholder Mapping and Engagement
- Media Strategy and Brand Positioning
- Reputation Risk Assessment and Crisis Management
- Ethical Communication and Transparency
- Monitoring, Measuring and Managing Perception
- Beneficial use of digital tools and social media
- Aligning Corporate Culture with Reputation Strategy
Faculty
Programmes at CIAPS go far beyond the basic transmission of skills and theories; these offerings provide applicable lessons in the classroom that can be implemented successfully within your organisation.
Each programme is designed and led by carefully selected experts and leading authorities in their respective fields.
Our aim in selecting them is to offer you the opportunity to acquire a fresh perspective on global operations
from our groundbreaking curriculum, world-renowned faculty, and accomplished group of elite peers
worldwide.
